Paying for clicks sounds logical.
More clicks should mean more candidates — right?
But many employers quickly discover that clicks rarely translate into hires.
🧭 Clicks Are Easy — Results Are Not
Job boards measure success by:
- Clicks
- Views
- Impressions
But employers care about:
- Applicants
- Qualified candidates
- Hires
These goals don’t always align.
Clicks don’t equal applications.
Applications don’t equal quality.
Yet employers pay either way.
Harvard Business Review has noted that performance metrics often fail to reflect actual hiring success.
💸 Why Click-Based Pricing Persists
Clicks are easy to track.
Results are harder to guarantee.
So job boards monetize what’s measurable — not what matters.
This shifts risk away from platforms and onto employers.
👉 [Internal link placeholder: Why Pay-Per-Click Hiring Doesn’t Work for Employers]
⚠️ The Cost of Paying Without Outcomes
Over time, employers pay for:
- Accidental taps
- Repeat visitors
- Irrelevant traffic
The Society for Human Resource Management (SHRM) reports that many employers struggle to tie recruiting spend to measurable hiring outcomes.
🟢 Paying for Access, Not Traffic
Hirerra rejects click-based pricing.
Instead, employers pay a flat fee for:
- Consistent visibility
- Access to candidates
- Predictable costs
👉 [Internal link placeholder: FairHire Pricing]
⚖️ Hiring Should Be Outcome-Focused
Clicks don’t build teams.
People do. 💼✨